This article covers Kindful's Text To Give (Text2Give) feature. See how to set it up, and how it works on the donor side.
Text2Give options have shown to be incredible tools for modern fundraisers. It's very easy to use this tool to capture an audience in direct response to a need that arises.
How it works
To get started with Kindful's Text to Give feature, you'll pay a one-time setup fee of $150, which gives you your first allotment of 1,000 text messages (you can always add more). We'll provide you with a ten-digit phone number, while you control the text keywords and the messaging donors receive back.
When prompting people to donate, you would supply them with your Text to Give phone number, asking them to text using a specific keyword. The donor would then text that keyword to the phone number provided. They would receive whatever message you set up to send them – a general update, a link to a donate page, etc. – and follow the prompt to interact with your org.
|Note: Texting to donate directly to a carrier isn't offered at this time, due to high carrier fees and long turnaround times to getting your funds.|
To enable this feature, please contact our support team.
Once enabled, you can follow this guide to set up your account's Text to Give.
Go to Tools, then Text to Give.
If your Text to Give has been correctly enabled for your account, you'll see a phone number listed, when it was created, and an option to Edit.
Once you're editing your Text to Give setup, you'll be faced with some keyword options.
|Keyword||The word your donors will need to text to the provided number.|
|Response Message||The message your donors will receive after they've texted the provided number.|
Here's how a typical Text to Give scenario would look on an iPhone.
First, the donor will text the keyword you set up – "GIVE" in this case – to the number provided to your account by Kindful.
The donor will receive the custom message you created to be sent in response. In this case, we placed a link for them to open.
Their interaction with the link will take them to a destination of your choice. We recommend a donation page. They will be able to select the amount and fill in their payment details from this screen on their mobile device.
After donating, the donor will receive the same automatic email receipt you have designated for normal donations to that campaign.