Groups are perfect for targeting a specific audience for a specific email or email campaign. Following is how to create a Group in Kindful, then sync it to Mailchimp.
Syncing a Group to Mailchimp
In Kindful, create a new Group and add Contacts to it.
Your new Kindful Groups will automatically appear in Mailchimp as Tags on the corresponding Contact records.
What Kindful calls Groups, Mailchimp calls Tags.
- If you have any pre-existing Groups in Kindful, they won't show in Mailchimp right away. These will need a step taken to get the Group synced to Mailchimp as a tag, along with the associated contacts. To read more about this, please see our Mailchimp FAQs to learn how to sync preexisting Kindful groups to Mailchimp.
- Kindful Groups will go into Mailchimp’s Default Audience List (which you would have specified when you first connected Mailchimp to Kindful).